Marketing Manager
- Field Job Full Time
- View on Map
- @Geet Advertising posted 1 month ago
- Posted : March 18, 2025 -Accepting applications
- View(s) 84
Job Detail
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Job ID 17194
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Offered Salary 33309
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Career Level Manager
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Experience 3 Years
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Gender Male
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Industry Development
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Qualifications Degree Bachelor
Job Description
Roles and Responsibilities of a Marketing Manager :
1. Marketing Strategy & Planning
- Develop and execute marketing strategies based on client needs.
- Identify target audiences and market trends to craft effective campaigns.
- Set goals, budgets, and KPIs for marketing campaigns.
2. Campaign Development & Execution
- Work with creative teams to design ad campaigns (TV, digital, print, social media, etc.).
- Ensure the message aligns with brand identity and client expectations.
- Oversee content creation, including copywriting, graphics, and videos.
3. Market Research & Competitor Analysis
- Conduct market research to understand consumer behavior and industry trends.
- Analyze competitors’ marketing strategies to stay ahead in the market.
- Use data analytics tools to measure the effectiveness of campaigns.
4. Client Relationship Management
- Act as the main point of contact for clients, understanding their goals and expectations.
- Present campaign ideas, marketing plans, and performance reports to clients.
- Ensure client satisfaction and maintain long-term relationships.
5. Digital & Social Media Marketing
- Plan and manage online advertising strategies (Google Ads, Facebook Ads, etc.).
- Monitor website traffic, social media engagement, and digital ad performance.
- Optimize SEO, PPC, and content marketing efforts.
6. Team Leadership & Coordination
- Manage a team of marketers, designers, content creators, and analysts.
- Assign tasks, set deadlines, and ensure efficient workflow.
- Provide training and guidance to improve team performance.
7. Budgeting & ROI Analysis
- Allocate marketing budgets effectively across different campaigns.
- Track ROI (Return on Investment) and adjust strategies based on performance.
- Prepare financial reports and justify expenditures.
8. Public Relations & Brand Building
- Collaborate with PR teams to enhance brand reputation.
- Organize promotional events, sponsorships, and influencer collaborations.
- Manage crisis communication if any brand-related issue arises.
Key Skills Required:
- Creativity & Innovation: Ability to develop unique and compelling marketing campaigns.
- Strategic Thinking: Strong analytical and decision-making skills.
- Digital Marketing Expertise: Knowledge of SEO, PPC, social media, and online advertising.
- Leadership & Team Management: Ability to inspire and lead a team effectively.
- Client Handling & Negotiation: Strong communication skills for managing clients and stakeholders.
- Data Analysis & Market Research: Proficiency in tools like Google Analytics, SEMrush, and CRM software.